About The People’s Picture

The People’s Picture is a photography and design studio from British artist Helen Marshall.

Each artwork is assembled from thousands of photos yet every single one tells a story. As an artist-led studio practice we create innovative photo mosaic artworks and installations at the leading edge of art, design and technology. Pictures are powerful. People connect with pictures. People share their memories, dreams and celebrate through pictures.

We bring communities together to create and celebrate their unique legacy. We pride ourselves on our attention to detail and giant interactive artworks.

The Big Picture broke the world record for the largest photo mosaic in the world. The work has been featured in the international news.

Get in touch now to discuss your project idea.

    Artistic Director – Helen Marshall

    The People’s Picture was founded by award-winning artist Helen Marshall. Marshall’s practice is rooted in photography and socially engaged practice. Each artwork is assembled from thousands of photos yet every single one tells a story.

    Our work has been featured in the national news is held in private and public collections in a diverse range of locations including cathedrals, museums, airports and on the street.

    The People's Picture Team

    The Team

    I am production manager for the People’s Picture, and I manage the pre and post production along with the development of marketing. I have a degree in Photography from UCA. Find out more 

    Claire McDougall

    Production

    I am a freelance consultant and business manager for the People’s Picture, and I oversee client relations, tendering and procurement. I am an art historian and curator, specialising in photography. Find out more

    Rodrigo Orrantia Gomez

    Business

    I create motion and video graphics for the People’s Picture. I am a freelance installation artist using interactive tools to create immersive installations, picture motion and screen installation. Find out more

    Jane Quan

    Motion

    I deliver print & installation consultancy services. My company Prolific Graphics is one of the leading print providers in the UK. I’m always looking to advise & help. Find out more

    Mark Richards

    Print

    I create graphic design and branding for the People’s Picture projects. I have 20 years of freelance graphic design experience, I love to create, curate and integrate beautiful designs. Find out more

    Luke Herriott

    Graphics

    I provide and manage the web development. Our joint content management system pixcollect is for the collection & workflow of uploaded images for curation & collections. Find out more

    David Hallett

    Web

    I am social media manager for the People’s Picture. I am a freelance photographer and art historian with experience in social media, sales and journalism. Find out more 

    Elena Helfrecht

    Marketing

    I deliver a wide range of creative services, graphic design, printing and new media solutions for our projects. I have 20 years of freelance graphic design experience. Find out more

    Gavin Cooper

    Design

    I am the freelance web designer for the People’s Picture. I have over 10 years experience in digital design and marketing and love creating beautiful accessible websites. Find out more 

    Rachel Furlong

    Web

    How we work with you

    Consult to scope a project

    We work with you from the start on a consultation process of your choice. This usually includes a face to face meeting or video call to understand what you need, a site visit, a full proposal with mock ups and visuals, a timeline and an itemised costing based on your budget. We explore what photos and what final image you want to be the final artwork, and if you do not already know we encourage you to keep an open mind. For smaller projects with a fast turn-around, we make you a mock up of your chosen image to view online. The consultation process also enables us to share with you our standard terms, copyright, licensing and client resource pack.

    Brand your idea

    Unless you have an identity already for the project, or have an agency or in house designer, we offer services to brand your project, ranging from graphic design of the title and logo, so the look and feel ties in with what you want the project to communicate to your audience. We have templates for printed flyers, leaflets, pop up banners, photography backdrops, posters and digital signage. We also have a web designer who can transfer these to websites in the form of banners and assets for you. We can create behind the scenes photos, video promos for social media and websites, copywriting, press releases and text that describes the project clearly to your audience.

    Engage your audience

    You can run a campaign yourself based on our guidelines, and/or we can support your organisation’s marketing team to collect photos or we can run a campaign entirely for you. With our active social media platforms we create posts like ‘Photo of the Day’ that feature a user submission with a great story, project partner hashtags and URL links. We run social media ads with promotional content, calls to action and videos. We work with you and your PR partners to ensure all user content is accessible to you and you can moderate and access it and share it to your platforms and press contacts.

    Collect your photos

    Our customisable public upload forms and live galleries are embedded into our website. You can also choose to embed these on your website and multiple partner websites so to reach a wide audience and compliment your marketing strategy. We also design workshops and live photo pop ups with photographers. We can access archives and picture libraries, as well as public domain imagery. If the photos do not involve a public campaign we send you a private form to upload them to our studio. Partners can upload in bulk to a private form. Photographs are collected via our GDPR compliant secure content management system.

    Produce the work

    At all times we work behind the scenes in the studio pre-producing the artwork and provide examples of work in progress for review online, we visit you or you can visit our studio. We create and refine the large high resolution gigapixel photo mosaic artworks and provide you with proof prints of finishes and installation options. We follow your media guidelines and formats in advance of final production and test any software and hardware requirements. For print & installation. We produce a method statement, risk assessment and follow procedure on site. We provide you adequate time
    to review and sign off the project officially. At the end of a project we securely archive the project and store it for up to ten years.

    Present the final work

    We deliver the artwork on time, however small a project, we know how important this is especially if it is tied to an event. Whether an artwork is designed for a temporary event, installation, exclusive gift or is permanent and part of a legacy plan we will ensure the appropriate strategy is in place and at the start of the consultation process. In other words we ensure that the final artwork is related to what you wanted to get out of the process from the beginning and meets the brief. Beyond just the final artwork and
    it’s immediate impact all the photos and stories can still be made into
    a commemorative book, an online artwork, posters, limited edition prints, a documentary – the project can still go on living.

    Consult

    to scope a project

    We work with you from the start on a consultation process of your choice. This usually includes a face to face meeting or video call to understand what you need, a site visit, a full proposal with mock ups and visuals, a timeline and an itemised costing based on your budget. We explore what photos and what final image you want to be the final artwork, and if you do not already know we encourage you to keep an open mind.

    For smaller projects with a fast turn-around, we make you a mock up of your chosen image to view online.

    The consultation process also enables us to share with you our standard terms, copyright, licensing and client resource pack.

    Brand

    your idea

    Unless you have an identity already for the project, or have an agency or in house designer, we offer services to brand your project, ranging from graphic design of the title and logo, so the look and feel ties in with what you want the project to communicate to your audience.

    We have templates for printed flyers, leaflets, pop up banners, photography backdrops, posters and digital signage. We also have a web designer who can transfer these to websites in the form of banners and assets for you.

    We can create behind the scenes photos, video promos for social media and websites, copywriting, press releases and text that describes the project clearly to your audience.

    Engage

    your audience

    You can run a campaign yourself based on our guidelines, and/or we can support your organisation’s marketing team to collect photos or we can run a campaign entirely for you. With our active social media platforms we create posts like ‘Photo of the Day’ that feature a user submission with a great story, project partner hashtags and URL links. We run social media ads with promotional content, calls to action and videos.

    We work with you and your PR partners to ensure all user content is accessible to you and you can moderate and access it and share it to your platforms and press contacts.

    Collect

    your photos

    Our customisable public upload forms and live galleries are embedded into our website. You can also choose to embed these on your website and multiple partner websites so to reach a wide audience and compliment your marketing strategy.

    We also design workshops and live photo pop ups with photographers. We can access archives and picture libraries, as well as public domain imagery.

    If the photos do not involve a public campaign we send you a private form to upload them to our studio. Partners can upload in bulk to a private form.

    Photographs are collected via our GDPR compliant secure content management system.

    Produce

    the work

    At all times we work behind the scenes in the studio pre-producing the artwork and provide examples of work in progress for review online, we visit you or you can visit our studio.

    We create and refine the large high resolution gigapixel photo mosaic artworks and provide you with proof prints of finishes and installation options.

    We follow your media guidelines and formats in advance of final production and test any software and hardware requirements. For print & installation. We produce a method statement, risk assessment and follow procedure on site. We provide you adequate time to review and sign off the project officially. At the end of a project we securely archive the project and store it for up to ten years.

    Present

    the final work

    We deliver the artwork on time, however small a project, we know how important this is especially if it is tied to an event.

    Whether an artwork is designed for a temporary event, installation, exclusive gift or is permanent and part of a legacy plan we will ensure the appropriate strategy is in place and at the start of the consultation process. In other words we ensure that the final artwork is related to what you wanted to get out of the process from the beginning and meets the brief.

    Beyond just the final artwork and it’s immediate impact all the photos and stories can still be made into a commemorative book, an online artwork, posters, limited edition prints, a documentary – the project can still go on living.